Accomplishments
Selected projects with measurable outcomes.

Product ManagementRiskFintech
Fraud Identification System — Loss Prevention at Scale
Designed limits & detection flows, preventing BDT 100+ crore/month in losses.

GrowthAnalyticsMonetization
SaaS Revenue Growth — BDT 1,000+ Crore in 1 Year
Scaled merchant SaaS revenue with pricing, funnels, and lifecycle nudges.

Go-to-MarketMediaMonetization
Historic Print Campaign — 3× Segment Annual Revenue
Launched Insurance Insight edition; BDT 15 lakh profit in 1 month.

Product LaunchFMCGOmnichannel
Post-Pandemic FMCG Recovery — +38% Revenue
Introduced five health-focused products to regain category revenue.